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Meet the Board

Kevin Freedman

Kevin Freedman

Chairman

Kevin is an education consultant who supports schools across the West of England. He was previously headteacher of the Castle School in Taunton, one of the leading sports colleges in the country.

Kevin's commitment to the value of sport and physical activity is reflected both in his approach as an educator and his involvement in SASP over many years. He is a keen sportsman in his own right, having been a runner and played cricket and soccer. He has also coached youth teams in a number of sports.

In addition to serving as Chair of the SASP Board, Kevin also holds the finance portfolio.

Emma Wilkes

Emma Wilkes

Senior Independent Director

Emma is Head teacher at Oakfield Academy and Chair of the Somerset Association of Middle schools. She is also the Vice Chair of the Somerset Association of Secondary Head teachers. She is passionate about children's education and opportunities earning her school an enduring reputation as a friendly and encouraging community helping to create confident young people.

Emma is a real advocate for sports and physical activity opportunities for everyone and holds the SASP portfolio for Children and Young People.

Brendan Cleere

Brendan Cleere

Brendan Cleere joined Taunton Deane Borough Council in 1994. He has undertaken a number of roles starting in environmental management, moving into community development followed by several corporate policy and management roles, before becoming a director at TDBC in 2007.

In his director role in the senior leadership team for Taunton Deane and West Somerset, Brendan is responsible for leading both Councils' challenging ambitions for growth and development. Key priorities include the Hinkley Point nuclear new build and the delivery of Taunton's growth and regeneration plans. Brendan has overall responsibility for the planning and economic development services.

Alice Driscoll

Alice Driscoll

Alice set up communications agency ADPR in Somerset in 1991. ADPR has a number of major international clients including Helly Hansen, Fairline, Sunsail and Chatham to name a few. Alice is a keen and competitive sailor who has competed in world and national championships, is a regular runner, and has just found a love for tennis. Alice has always loved being able to combine her PR, marketing and communication skills with her passion for all things sports related.

Trudi Grant

Trudi Grant

Trudi has overall responsibility for public health in Somerset. She was appointed as Director of Public health in 2012, acting as a statutory chief officer and the principal adviser on all health matters to elected members and officers. The role of Director of Public Health has a leadership role spanning all three domains of public health: health improvement, health protection and health care public health.

Trudi completed her public health training in the South West, and has worked within the discipline for over 22 years. She has a relentless focus on tackling health and social inequalities and putting improvements in health and wellbeing at the heart of local policy, aiming for systemic change rather than smaller, isolated improvements. Trudi has a particular interest in public health in rural communities and the inextricable link between education, economic prosperity, wealth and health.

Trudi originally trained as an accredited Exercise Scientist and lectured in Exercise Physiology before moving into the field of Public Health. Bringing these backgrounds together, she developed a strong interest in the relationship between physical and mental health and led the development of a National Consensus Statement on Physical Activity and Mental Health.

Andrew Cockcroft

Andrew Cockcroft

Andrew is a research officer with EDF Energy. He manages the planning and delivery of the socio-economic strategies associated with Hinkley C Power Station, one of the largest and most technological advanced engineering projects in the UK. Andrew studies climate change at Exeter University.

Andrews interests include triathlon, running and general fitness. With both his parents being GPs in Somerset, Andrew maintains a keen interest in physical activity and health.

Graham Jones

Graham Jones

Graham is presently the Director of Sports Development at Sidcot School, with the responsibility of increasing participation numbers by remodelling HOW sport and physical activity is delivered, as well as diversifying WHAT is being delivered. Graham also has NGB and Sport England experience being heavily involved with the coaching legacy plan for the 2012 Olympics. His interests lie in both sports and business coaching and developing individuals and teams through an individualised and holistic developmental approach.

Graham has spent many years playing competitive basketball, however now enjoys remaining active and has an increasing curiosity with psychology. He also has the pleasure of supporting his daughters in their own sporting activities.

Partners and Sponsors

Partners and Sponsors

  • Sport England
    CSPN
    Sports Coach UK
    Somerset Chamber of Commerce
    Zing Somerset
    Somerset Skills & Learning
  • CPSU